Hans Riemer is the owner of InternetPerformanceMarketing.com. He is also the founder and President of Market-Vantage LLC, a company that helps organizations attract more website visitors and convert more of those visitors into sales. Hans has over 25 years of experience in marketing and sales for technology companies, including 4 years working overseas. He has led marketing communications and product management programs for companies like Apollo Computer, Hewlett Packard, and Novell. He served as VP of Marketing for UltiMap Corporation, and more recently as Director of Business Development and Corporate Communications for the Software Division of Hitachi Computer Products.
Hans started leveraging the Internet for marketing in 1996, when he designed and built an e-commerce website that supported secure on-line ordering for a company which he co-founded. Since then, he has created many successful Internet marketing and lead generation programs for companies in a variety of industries.
He is a graduate from the University of Massachusetts in Amherst where he studied architectural design and computer science.